the Buzz

Since 1890, the Carvalho Dias family has been growing amazing coffee in the highlands of Brazil. Enter Augusto: 5th generation Carvalho Dias and his friend Jason. Now the family's pride and joy is being imported directly to Portland and to your coffee cup. Follow the crop in Brazil, our progress as a start-up business, and share with us your passion for responsibly grown coffee.

Wednesday, December 13, 2006

Caffeinating the Airwaves

Everyday brings a new challenge and a new opportunity. Some days find us in the warehouse, and days like yesterday find us in the recording studio. Beginning tomorrow, we will be running a radio commercial on 620 KPOJ. Having never done this before, it was a bit of an adventure. We wrote the copy, refined the copy, changed the message, and then stuck Augusto in front of the microphone yesterday. It's a 30 second spot and will be airing every morning between 6-9am.

2 Comments:

Anonymous Anonymous said...

guto,

nice voice on the radio!! i need to get some coffee to bring back here, so you better bring a stash to Medford.

December 18, 2006 12:27 PM  
Anonymous Rosie said...

Nice one Augusto. You are a star.
All the best for you and the family. Happy Christmas from Rosie and John in Liverpool.

December 19, 2006 9:08 AM  

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